Sometimes working in advertising can be such a burdon, like when people ask you if you’ve seen a new ad…

I’ve seen (and heard on the radio) this ad far too often.

In the trade we call it “A pile of shit that’s beautifully lit.”

I know that selling cars must be hard.

Hard to differentiate and hard to be as good as Honda. Oh how the Ford boys must hate the Honda jibes.

But this is toe curlingly, truly awful. Actually, no, it’s worse, much worse than that…

It’s just. You know. Embarrasing.

Sorry to inflict it on you again.

This is the “director’s cut”